Samsung Electronics China and Baidu AI Cloud announced a strategic partnership on AI ecosystems, co-creating a transformative AI experience for Samsung’s latest flagship smartphone, the Galaxy S24 Series, utilizing the advanced AI capabilities of Baidu’s ERNIE foundation model.
The deep integration of ERNIE into Galaxy AI, Samsung’s latest mobile AI product, equips the S24 Series with enhanced functionalities including intelligent summarization, advanced typesetting, and real-time call translation.
Baidu AI Cloud and Samsung Electronics China Announce Strategic Partnership
Now featuring ERNIE’s understanding and generation capabilities, the upgraded Samsung Note Assistant can translate content and also summarize lengthy content into clear, intelligently organized formats at the click of a button, streamlining the organization of extensive text.
The S24 Series’ onboard AI can now transcribe speech into text in real-time, differentiate between speakers, and support multi-language translation and meeting minutes generation. It enhances efficiency in cross-language communication and office work.
The innovative “Circle to Search” Feature in the S24 series allows users to perform intuitive searches on texts, images, or videos through simple hand gestures, providing quick and precise results from Baidu Search.
Chen Yifan, Vice President of Baidu, stated that the applications of ERNIE Bot will become increasingly rich and diverse in the future. With its profound capability to process multimodal data such as text, images, audio and video, and its precise ability to tap into the personalized needs of users, ERNIE is poised to develop a range of AI products that resonate with individual user needs.
Samsung Galaxy S24 Series
In October of last year, Baidu launched ERNIE 4.0, the company’s most advanced and powerful foundation model to date, significantly boosting core AI capabilities in understanding, generation, reasoning, and memory. ERNIE Bot has garnered over 100 million users.
Baidu AI Cloud also streamlines AI-native application development with its ModelBuilder and AppBuilder, offering tools for easy customization of fine-tuned models and lowering development barriers.
Global market intelligence firm IDC forecasts that by 2024, “over 70% of devices in the Chinese market will feature AI functionality, and AI devices will constitute 55% of the market.”


