October 7, 2002 Webraska, has announced that Orange, one of the mobile operators, has chosen Webraska’s portfolio of LBS applications and SmartZone middleware platforms for the deployment of location-based services to Orange operating companies across Europe.
Orange will offer its customers access to a broad range of compelling, easy to use, multi-language location-based services over all major interfaces (WAP, SMS, MMS, Web). The services will allow Orange customers to find friends, their nearest restaurant (and other points of interest) and access directions by foot and by car. Integrated messaging and access to shared folders enables customers to share this information with their community of friends and colleagues, stimulating “viral” adoption of the services.