Without accurate and extensive POI data, maps can only take you so far. From finding new restaurants in your area to navigating to a hotel out of town, reliable and detailed POI information can make the difference between a good user experience and one that leaves customers frustrated.
Richer POI data through partnerships
To support our extensive worldwide map coverage, TomTom continuously partners with local and global companies to provide high-quality POI data from various sources around the world. In the latest partnership, TomTom is proud to integrate millions of new POIs from a trusted global data partner, Foursquare.
Whether you are a developer of a location-based application or a car manufacturer looking to improve your in-dash navigation offering, the partnership opens up new opportunities to bring detailed POI data straight to your application.
Meet Foursquare
In its 12 years, Foursquare has built one of the world’s most trusted phone’s-eye-view of the world. 14+ billion user-verified check-ins, from its owned and operated apps (Swarm, Foursquare City Guide and Panel App), are the foundation of its powerful, proprietary Pilgrim technology that helps make sense of where phones go. Foursquare carefully vets the quality of data, ensuring what is on the map reflects reality.
Why Foursquare?
- Adding new POIs to the map: TomTom’s map data is embedded with millions of POIs from various sources around the world. With the addition of Foursquare’s POI data, your user will have instant access to even more locations in their area. Validated by a combination of machine learning and Foursquare’s community of real users, all POIs provided by Foursquare are fresh, accurate and trusted globally.
- Rich POI data: Foursquare data improves the quality and richness of POI locations available on TomTom APIs. The partnership provides access to crowdsourced data such as written reviews, ratings, photos and price range.
You can find out which hotel is the best one to stay at during your next business trip, or whether that new restaurant around the corner is any good. Detailed POI data gives customers all the information they need to make well-informed decisions wherever they are.
Flexible delivery formats for POI data
As everyone’s requirements are different, TomTom has made POI data available in a number of formats that enable multiple applications to suit your business needs. Enterprise customers can license POIs in a dataset format, satisfying multiple use cases such as navigation, GIS and search on web or mobile applications. With access to millions of POI locations including restaurants, hotels, shops, gas stations, EV charging stations and many more, users can find the places and services they need wherever they are.
For developers building apps with location components, having access to a fresh and extensive POI database is vital for delivering a good user experience. TomTom’s Search API allows users to access POIs across on hundreds of categories and subcategories on a global scale.
With the introduction of two new TomTom APIs, the Points of Interest Details API and Points of Interest Photos API, your users can discover detailed information about locations around the world. Information including reviews, ratings, photos and price range, can help users make informed choices and can enrich their understanding of a destination before their journey begins.
If your user wants to explore a restaurant in a new city but can’t decide which one, integrating rich POI data provides all the information they need to make an informed decision. Helping users discover new locations has never been easier.
Keeping the world moving, together
At TomTom we want to ensure everyone can access location data to make well-informed travel decisions. Going somewhere new always starts with a search, and you can do this from your embedded car navigation system or the smartphone in your pocket.
Through our partnership with Foursquare, TomTom will give you access to a fresh, extensive, flexible and global POI database to help your users find exactly where they want to go.
