Spatial Insights, Inc. has announced a strategic alliance with Spatial Re-Engineering Consultants, LLC (SRC). Based in Orange, California, SRC provides Integrated Micromarketing Systems, which enable clients to readily use demographic and geographic information about their clients and their markets.
Spatial Insights will act as a value-added reseller for SRC, and is offering the full suite of SRC products, including Allocate, Solocast, Pinpoint, and Portfolio.
Allocate is an SRC data engine that compresses, stores, manages, retrieves and displays geographically organized data. Solocast is a micro marketing software system that takes your level of analysis one step beyond that offered in Allocate. PinPoint includes a palette of data transformation tools including house holding, merge/purge, data appending and geocoding. Portfolio is a C++, Java, JavaScript, XML and HTML Template library that gives developers objects which can aid in the creation of applications requiring Allocate, Solocast, PinPoint and other external software and data components including MapX, MapMarker, MapGuide, ArcIMS, Oracle, Informix and many others.
