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Maporama markets first I-Mode location-centric applications outside Japan

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Maporama, a provider of online location-centric applications, has announced the launch of Maporamaโ€™s I-mode platform, the first market-ready professional location-centric product offered by a non-Japanese provider. Thanks to this new platform compatibility, any Maporama customer can now easily integrate full-blown I-mode based location-centric solutions into their Internet services.

Maporamaโ€™s I-mode platform offers many unique features, bringing new quality and user experience to mobile location-centric applications. Colour maps, full-blown itineraries, user accounts, stored preferences, and multi-lingual capabilities make Maporamaโ€™s I-mode products the most advanced mobile location-centric solutions on the market.

Maps obtained via an I-mode-enabled device are displayed in colour, thereby offering a much better legibility than classical WAP phones. Routing functionalities of Maporamaโ€™s I-mode platform support displaying colour maps of the entire trajectory, detailed turn-by-turn directions, and detailed street-level maps of the destination as well as of the departure addresses.

Maporamaโ€™s I-mode platform exploits the same technology as all Maporamaโ€™s products, more precisely XML/XSL and ASP. Thanks to the extreme flexibility of Maporamaโ€™s architecture, Maporamaโ€™s I-mode platform is compatible with virtually any I-mode device on the market.

Companies that provide services to their clients enhanced with Maporamaโ€™s I-mode platform can also offer unique features, such as personal accounts with their custom preferences and settings that can even be shared between the Web and I-mode. Using this functionality, users can save their favourite maps on Maporamaโ€™s servers and then access them interchangeably from the Web and their favourite I-mode device.