MapInfo Corporation has announced the MapInfo(R) miAware(TM) Developer Services Program, a worldwide program that provides developers and content providers with new revenue opportunities in the growing market for business and consumer mobile location services applications. By joining this program, developers will have access to MapInfo’s proven miAware technology platform, comprehensive technical support and valuable exposure to worldwide marketing and sales opportunities with wireless operators.
MapInfo designed the miAware Developer Services Program to provide developers with all the
software and resources needed to quickly build and deploy commercially viable mobile location
applications. Developers will now be able to take advantage of miAware, the only fully integrated platform for creating customized mobile location services applications. Through industry standard XML APIs, developers can access all necessary core mapping, geocoding and location services. miAware’s Java(TM)-based architecture offers stability, scalability and performance. Additionally, by joining the miAware Developer Services Program, content providers will be able to team up with application developers to design complete mobile location services offerings that have high value in the marketplace. In particular demand for integration with mobile location services is real-time event content, such as movie information, up-to-date traffic and weather reports and emergency response and public safety information.
Application possibilities span a wide range, but will share a common theme of enhancing the lives of mobile phone users by making information more accessible and more relevant to their current location. While the most common examples include location-enhanced games, city guides, real-time traffic updates and automatic vehicle tracking, MapInfo anticipates rapid innovation in this market. The miAware Developer Services Program is intended to encourage creativity and fuel this innovation by bringing developers into the mobile location services market.