Intrado teams with Microsoft to deliver location-based solutions to wireless operators

Wireless carriers and service providers seeking increased subscriber loyalty and competitive advantage now have access to new location-based service solutions from Intrado Inc. and Microsoft Corp. Intrado, a provider of solutions that manage and deliver mission-critical information for telecommunications providers, has formed an alliance with the Microsoft MapPoint Business Unit, to develop and market services that integrate maps, driving directions and other location intelligence into mobile applications for business and consumer users.
Intrado will provide technology that pinpoints subscribers’ locations and will host and manage MapPoint.NET-based services for wireless carriers and operators who offer these services to thousands of customers. This support will help wireless carriers take full advantage of their investment in location technologies and leverage their existing infrastructure to rapidly deploy new value-added applications and services.
The IntelliVector(SM) suite of applications from Intrado complements Microsoft MapPoint.NET with network software and systems that enable wireless 9-1-1 and commercial location-based services. MapPoint.NET is a hosted, programmable XML Web service for integrating maps, driving directions, distance calculations, proximity searches and other location intelligence into enterprise applications, business processes and Web sites.This alliance positions Microsoft and Intrado strongly in a market that is poised for growth.