Canada – DMTI Spatial (DMTI), a leading provider of enterprise Location Intelligence solutions, has announced the appointment of Kristina Cleary to Vice President, Marketing. As a member of DMTI’s senior management team, Ms. Cleary will be responsible for the development and execution of a strategic marketing plan in support of the company’s aggressive growth objectives. In this role, Ms. Cleary will manage overall market positioning including product marketing, marketing communications, corporate communications, and public relations. Ms. Cleary replaces John Sorrell who has been appointed Vice President & General Manager, Mapping Solutions.
Working closely with DMTI’s Mapping Solutions and Enterprise Solutions business unit leaders, Ms. Cleary will design comprehensive and innovative marketing programs to attract new customers, drive sales and support DMTI’s expansion into international markets.
Ms. Cleary brings over 14 years of software industry knowledge and proven marketing results to DMTI. Most recently she held the position of Senior Marketing Director at Workbrain Corporation where she was responsible for marketing communications worldwide. During her tenure, the company was one of North America’s fastest-growing software companies, with revenue increasing from $15 million to $ 96.5 million in five years. Prior to joining Workbrain, Ms. Cleary held marketing and management consulting positions at PwC Consulting and Promenad Communications.
“Location Intelligence is fast becoming a strategic competitive advantage for companies in a wide variety of industry sectors and DMTI Spatial is poised to lead this emerging market with a full suite of proven products and services. I am excited by this opportunity and look forward to leveraging my skills and experience to deliver results that will enable the company to achieve this goal as rapidly as possible,” said Kristina Cleary.
“Kristina has an excellent track record as a marketing leader and an extensive knowledge of enterprise software. As our new Vice President, Marketing she will bring this critical experience to bear while working closely with the management team, product development, and clients to develop effective new strategies and programs that will generate awareness and demand for our products both in Canada and abroad,” Said Alex MacKay, CEO DMTI Spatial Inc.
Ms. Cleary holds a Bachelor of Commerce degree in International Marketing & Management from the University of Adelaide in South Australia.